“The NTUiTiV Difference” – This is Why This Course is Right for You
- Special Discounted Price of US$3,950 – the usual price is US$4,950
- Satisfaction Guaranteed – or we will give you your money back!
- 15% Early-bird Discount – for the first 3 people to register for any course
- 20% Group Discount – if you come with one or more colleagues
- No More Than 12 Delegates on the course – guaranteed
See our homepage for more detailed information about these NTUiTiV Differences.
Essential Skills for Today’s Event Managers
This immersive 5-day World-class Events Management programme equips participants with the principles, processes, and practical skills needed to plan, organise, and deliver successful events from concept through to evaluation. Covering the full event lifecycle, the course blends creativity with operational discipline—guiding delegates through concept development, venue selection, budgeting, logistics, marketing, risk management, and on-site coordination. With strong emphasis on professional communication, teamwork, and problem-solving, participants gain the confidence to manage complexity, deliver memorable guest experiences, and execute events to a high professional standard across hospitality, tourism, and corporate environments.
Why this course is important
Delivering world-class events requires more than creativity—it demands structured planning, financial control, stakeholder coordination, and flawless on-site execution. This course develops those capabilities in a practical, applied way. Participants learn how to manage budgets, control costs, source vendors, oversee logistics, and lead teams while maintaining service quality and guest satisfaction. With dedicated modules on risk assessment, safety, cultural sensitivity, digital marketing, and sustainability, the programme prepares professionals to anticipate challenges, manage complexity, and deliver consistently high-impact events. The result is stronger operational control, improved customer experiences, and a solid managerial foundation for long-term success in the events industry.
Who should attend
This course is ideal for:
- Managers and professionals responsible for planning or overseeing events
- Hospitality, tourism, and corporate professionals involved in event delivery
- Individuals seeking to transition into event management or expand their management scope
- Team leaders and supervisors strengthening operational and coordination skills
- Professionals aiming to build a strong managerial foundation in the events industry
What you will learn
Across five practical days, participants will gain in-depth knowledge of:
- The event industry, key event types, and links to hospitality and tourism
- Roles and responsibilities of an event manager and the full event life cycle
- Understanding client briefs, objectives, target audiences, and creative concepts
- Event feasibility, basic project planning, timelines, and checklists
- Venue selection, layout planning, food & beverage coordination, and technical requirements
- Managing logistics, vendors, staffing, volunteers, and on-site supervision
- Event budgeting, cost control, pricing, revenue sources, sponsorship, and partnerships
- Event marketing and promotion, including digital marketing and social media
- Risk assessment, safety, and legal considerations
- Service quality, guest experience management, complaint handling, and crisis response
- Cultural sensitivity, professionalism, post-event evaluation, sustainability, and career opportunities in events
Participants also benefit from an experienced instructor with over 20 years of combined hospitality education and hotel management expertise, blending academic insight with hands-on operational leadership.
